Members Area
Welcome to the Better Engagement Mini-Academy.
Welcome to the Better Engagement Academy Members Area and congratulations on taking this journey! I'm so glad you're here. You're in great hands. With over a decade of professional experience in marketing and audience facilitation (for small businesses and fortune 500 companies alike) I know a thing or two about achieving better audience engagement.
I'm Melissa Elizabeth, entrepreneur trainer and creator of the Better Engagement Series. For many years, over and over again, I've achieved audience engagement with even the toughest and traditionally most reluctant crowds. ...And to let you in on a little secret, if you knew me way back when (as quite the avoider all things 'center-of-attention' both by nature & nurture), you may have bet that I'd be one of the last people on earth to have been able to do so - sincerely. We're going way back here but... 'introvert,' 'not confident,' even 'shy' (eek!). Yes, at one time I heard it all. ...but just you wait a minute. I knew that none of those thing were really 'me'. I just wanted to reach and help people... and regardless of any hang ups, there had to and would be be a way. After years of study, I found that there was not only hope for 'reserved-types with a message' everywhere, but also that the most effective engagement techniques had very little to do being the life of the party. Through The Better Engagement Mini Academy, you'll discover that you can achieve better audience engagement no matter who you are (and exactly how to do it).
The Better Engagement Members area was designed for you if you are looking to get better audience engagement as a part of what you do. Here you'll learn the simple but powerful tried and tested techniques that teachers & trainers, retail psychologists, fortune 500 marketers and other group engagement professionals have used throughout the years to engage audiences very successfully. Whether trying to get your audience to participate with you at in-person events, webinars, in a Facebook group or in any other situation, these techniques are what real engagement professionals use and they are now go-to's for you. Right now, you will have access to the most fundamental techniques so that you can start thinking about improving your engagement right away. Life is continuous improvement. As a member of the Better Engagement Mini Academy, you will receive all future updates and exercises released here to help you better your audience engagement skills.
To better audience engagement for all,
-Melissa Elizabeth
I'm Melissa Elizabeth, entrepreneur trainer and creator of the Better Engagement Series. For many years, over and over again, I've achieved audience engagement with even the toughest and traditionally most reluctant crowds. ...And to let you in on a little secret, if you knew me way back when (as quite the avoider all things 'center-of-attention' both by nature & nurture), you may have bet that I'd be one of the last people on earth to have been able to do so - sincerely. We're going way back here but... 'introvert,' 'not confident,' even 'shy' (eek!). Yes, at one time I heard it all. ...but just you wait a minute. I knew that none of those thing were really 'me'. I just wanted to reach and help people... and regardless of any hang ups, there had to and would be be a way. After years of study, I found that there was not only hope for 'reserved-types with a message' everywhere, but also that the most effective engagement techniques had very little to do being the life of the party. Through The Better Engagement Mini Academy, you'll discover that you can achieve better audience engagement no matter who you are (and exactly how to do it).
The Better Engagement Members area was designed for you if you are looking to get better audience engagement as a part of what you do. Here you'll learn the simple but powerful tried and tested techniques that teachers & trainers, retail psychologists, fortune 500 marketers and other group engagement professionals have used throughout the years to engage audiences very successfully. Whether trying to get your audience to participate with you at in-person events, webinars, in a Facebook group or in any other situation, these techniques are what real engagement professionals use and they are now go-to's for you. Right now, you will have access to the most fundamental techniques so that you can start thinking about improving your engagement right away. Life is continuous improvement. As a member of the Better Engagement Mini Academy, you will receive all future updates and exercises released here to help you better your audience engagement skills.
To better audience engagement for all,
-Melissa Elizabeth
Your Materials
10 go-to engagement techniques, 3 most important questions to ask for planning engagement, The Ultimate Engagement Planning Worksheet (for Better Engagement Academy members).
What to do next
If you're new here, get started by browsing each technique below. Already familiar with the techniques? To start engagement planning, click here to jump to the engagement planning worksheet.
10+ GoTo Techniques for Boosting Audience Engagement
These seemingly simple techniques are rooted in psychology and are so powerful, tried & true that they are the ones professionals who must engage their audiences for a living have used for decades. Now you'll have them at your fingertips. Oh, and guess what? They work even if you're not naturally outgoing or the center-of-attention type. This section will be expanded in the future and as a member of this members area, you will receive all future training on the simple but powerful principals below. Ready to take your engagement to the next level?
The 3 Keys / Most Powerful Questions to Ask
when Creating a Plan for Audience Engagement
Pay attention. ;) These are Golden. Aside from the individual techniques that can be used as one-offs or anytime above, the concepts below are the key concepts when it comes to planning extended or ongoing engagement. Planning a launch, ongoing campaign, or to keep people coming back again and again? Keep these in mind and build them into your planning.
- EVENTIFY - How can I make this more like an event (either one-time or ongoing)?
- STORYIFY - Can I put what I'm trying to convey in story form or pieces of it in story form? If so, which pieces?
- GAMIFY - How can I make what I'm trying to convey or reinforce more like a game or a challenge (complete with reinforcement & rewards?)
The Engagement Planning 'Quick Sheet'
Need a Better Engagement 'quickstart?' This 'lightning fast' engagement planning worksheet helps you with that. This worksheet or 'quicksheet' is specially designed to pull you into the same frame of mind of a engagement planning pro. In sales, better engagement = better conversions. As a member of the Better Engagement Academy, you will be able to keep this worksheet at your fingertips to start building better engagement into your objectives right away. This is the Ultimate Engagement Planning worksheet!
Click below to download your full worksheet.
Click below to download your full worksheet.
| engagementplanningquicksheet.pdf |
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*All Material from the SFTS Better Engagement Series is copyright protected and may not be copied, reproduced or used for commercial use with the express permission of Melissa Elizabeth.